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You don’t have a marketing problem, you have a sales problem

You don’t have a marketing problem, you have a sales problem

That was pretty harsh, and I probably just lost a few subscribers, but I’ll be real honest with you. That’s okay with me. Because I understand how this works. But let’s dig this hole a little deeper. I’ve been working with small to medium businesses for the majority of my 21 year career. Mostly in […]

Slaying the Sales Dragon: Using Lead Velocity to Close More Deals

slay the sales dragon, using lead velocity to close more deals

This issue of the Thursday Thrive Letter is going to be a lot different than previous editions. For the last couple of months I’ve been writing high level strategies. Today we’re going to go very tactical. Lead Velocity and Response Time First off, let’s talk about lead velocity. There’s no magic formula here, but it’s […]

How to apply the 5 stages of awareness to improve your insurance sales.

How to apply the 5 stages of awareness to improve your insurance sales

As a consumer, you probably get bombarded with ads and promotions on a daily basis. But for independent insurance agents, standing out from the competition can be rough. That’s why they need to focus on building strong relationships with clients based on trust, expertise, and quality service. And the best way to do that is […]

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