Revolutionize Your Insurance Agency Content Marketing With A 90 Second Audio Clip
Insurance agencies today find themselves brimming with innovative ideas yet often struggle with translating these ideas into a compelling insurance agency content marketing strategy. When offers pour in, and client demands skyrocket, maintaining a steady stream of high-quality content becomes increasingly challenging. Here lies the significance of content marketing automation—a solution designed to lift this […]
Steal This Lead Generation Tactic To Generate Exclusive Insurance Leads
Everybody wants more leads right? What about exclusive insurance leads that have disposable income? Ooh easy there, you’re probably reading this during work hours, and we don’t want an HR incident. All kidding aside, I’ve been working out this tactic for months, and I’m finally ready to walk you through it. Everybody and their brother […]
Maximizing Lead Generation: Google Ads vs. Referral Strategies for Insurance Agencies
The first time I meet with an agency one of the most important things I ask is, what’s your number one lead source right now? And if I’ve heard it once, I’ve heard it 3,762 times. “Our agency’s primary lead source is referrals”. And when I hear that, I smile and nod, hoping my facial […]
You don’t have a marketing problem, you have a sales problem
That was pretty harsh, and I probably just lost a few subscribers, but I’ll be real honest with you. That’s okay with me. Because I understand how this works. But let’s dig this hole a little deeper. I’ve been working with small to medium businesses for the majority of my 21 year career. Mostly in […]
Affordable Digital Marketing for Insurance Agencies
Affordable digital marketing for insurance agencies In today’s digital age, having a strong online presence is crucial for insurance agencies to thrive. But how can insurance agency owners achieve this without breaking the bank? Here are some affordable digital marketing techniques to consider: Focus on search engine optimization (SEO) to improve your website’s visibility on […]
From Billboards to Clicks: The Evolution of Marketing
Back When Billboards Ruled the World Ah, the good old days, when marketing meant plastering a massive sign on the side of a highway, hoping drivers wouldn’t be too distracted by the scenery (or their sandwiches) to notice. Billboards were the real giants of their time – both literally and figuratively. You could gauge a […]
Marketing: A Field Guide for Insurance Agents
I would barely consider myself a “professional”. I’ve never worked at a marketing agency. I came into marketing through years of sales experience, although I did sell advertising for a couple of years. I have worked in-house for three companies as a full time marketer. So yes, I am a marketer, but not that kind. […]